MENLO PARK, California — Facebook announced that it will be introducing it’s all new Reels app, meant to be a TikTok competitor, to U.S. smartphones in early August.
Instagram Reels, is a video platform that lets people create interactive short clips set to music. The Reels app is currently testing in France, Germany, Brazil and India but will hit smartphones in the U.S. in early August, Facebook said.
The Reels app is home to a ton of video editing features, and it connects to Instagram, allowing users to share the finished product to their Stories. If your Instagram account is public, the video can appear on the app’s Explore section. Users will also be able to post edited Reels on their profiles.